FlexText™ Text Marketing with Email

Engage your audience by leveraging Welcomemat’s text marketing and email platform FlexText™. Discover the power of integrated SMS and email marketing for your business.

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Data Capture

FlexText™ is driven by capturing customer and lead data so you can begin communicating directly with your existing customers, members and leads. FlexText™ ’s powerful text marketing and email marketing engine will allow you to increase customer frequency, boost traffic, convert memberships, and drive revenue growth.

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FlextText™ Consumer Journey

Consumers fill out a form for a free car wash through onsite signage or a digital ad campaign.

Person texting on a smartphone while holding a steering wheel, possibly driving.

Assigned Keyword

An automated text is sent to the consumer with a keyword they can text to receive their free wash.

Close-up of a smartphone screen showing app icons: Google, Mail (20 unread emails), Phone, and a white app.

Text & Email Club

The consumer is entered into the Text&Email club and you can communicate through automated journeys or through the self-service text dashboard.

CUSTOMER SUCCESS STORY

“They Keep Coming Back—Over and Over Again.”

See how Gary Rome Car Wash, Dog Wash & Detail Center partners with Welcomemat to drive retail wash traffic, grow memberships, and retain customers through targeted offers and ongoing communication.

“Customers come in for our special offers, and they keep coming back—really driving retail wash traffic. Welcomemat’s drip campaigns help us stay in touch, turn offer recipients into members, and retain the members we already have.”

Gary Rome

Gary Rome Car Wash, Dog Wash & Detail Center

CUSTOMER SUCCESS STORY

“We’ve Seen a Significant Drop in Churn.”

See how Scenic Suds Car Wash Express uses Welcomemat’s win-back programs and drip campaigns to retain members, stay connected with customers, and keep its value top of mind.

“We’ve seen such a drop in our churn rate through the win-back programs. The campaigns keep us in contact with our customers, remind them of the value of their membership, and help ensure Scenic Suds stays top of mind.”

Griffin Moon

Scenic Suds Car Wash Express

Chattanooga, Tennessee

Two smartphones showing a promotional website and a text message.

Automated Member Engagement That Drives Retention

FlexText™ empowers you to welcome new members, build lasting value, and reduce churn through smart, automated communication. From onboarding and drip campaigns to payment reminders and seasonal promotions, you’ll strengthen customer relationships and boost revenue without added effort.



Let your marketing work behind the scenes to retain members, grow loyalty, and drive steady membership growth year-round.

AI-Powered Self Service Text Marketing

Welcomemat’s GTX dashboard lets you take full control of your text marketing. Send targeted texts, from special offers to important updates, with the help of smart AI response tools that boost engagement and save you time.

Laptop screen showing a message creation interface. Fields for message text and emoji-filled preview shown.
Laptop screen displaying a dashboard with data visualizations and analytics.

Track and Measure Your FlextText™ Campaigns

Get access to full tracking and attribution of FlexText performance through Welcomemat GTX – Welcomemat’s unified marketing platform.


  • Contact Growth
  • Campaign Performance
  • Number of Texts & Emails Sent
  • Google Reviews
  • And More!